SIT Furniture Design Award honors the best in furniture design globally with the goal of advancing the appreciation of design worldwide.
Why Should You Register?
With 11 categories represented and 109 subcategories, SIT is one of the most comprehensive furniture design competitions, uniting creativity, and innovation.
This award is a powerful cross-disciplinary platform from which to promote your Furniture Design and your Design with Furniture to a truly international market.
Becoming an SIT Award winner will set you apart from the competition. Whether it’s your product design credential or an innovation concept, by carefully selecting the category you enter, you can create a niche to make you stand out from your competitors. The SIT Furniture Design Award is an independent endorsement and an outstanding indicator of success.
Being associated with a business awards event provides excellent PR opportunities before, during, and after the event. SIT Winners will improve brand awareness and support the promotion of your business to new design professionals and potential clients worldwide. The team has strong relationships with all major design-related media which will maximize your company’s PR exposure.
After winning, make sure to update your marketing materials with the SIT logo, add “Award – Winning” to your furniture description, including your business cards, website, literature, email, and sales material. It’s important to make sure that people know what your business has achieved.
The SIT winner or Honourable Mention acts as a 3rd-party endorsement for your business. Our winning badge is a sign of quality for potential customers and can be a part of your sales strategy. It’s a great way of differentiating your company from competitors.
Winning a prize or receiving SIT Honourable Mention is a very public way of recognizing the hard work and achievements of your staff. Winning an Awards can be celebrated as a team to boost morale.
Attracting Talent and Investment
Being recognized as an SIT Winner is building your brand to attract new talent and engage with potential investors.
Mentioned in winners press release distributed to magazines, blogs and partners
Winner Interview Web + Annual SIT Brochure
E-newsletter announcement to over 100,000 Designers & Media
Featured in Winners Digital Brochure
Dedicated social media posts
Invitation to the bi-annual Winners Event
Winners / Honorable Mention Digital Badge
Winners / Honorable Mention Digital Certificate
Exposure at online winners' exhibition
Share your submission feature
How to promote your award-winning product & company?
We know that social proof is one of the most influential factors in consumers’ decision making. Consumer and Professional (third party) reviews are nearly 12 times more trusted than internal descriptions; the SIT Furniture Design Awards is the ultimate review or testimonial.
Print your certificate and winner badge, add them on your website, share with your community on social media, website and direct marketing.
Add the Winner badge on your product package and design brochures. This is a fantastic marketing opportunity.
Issue a Press Release and send it to your local media and/ or communication agency. SIT is publishing the official winner press release on the SIT website.
Add your winner badge to your email signature: Your email signature is seen daily by scores of people who may not know about your award. Just add a statement that says “winner of the (year) (award name)” so that every outgoing email is also a testament to your achievement.
Add the winner badge to your product design page and product display: share with your retailers/resellers so they will display the signage to the public. This is catchy and will drive interest.
Involve your team: your sales & marketing team need to celebrate the achievement to boost their morale and communicate the win to all their contacts/clients.
Consider an advertisement. It’s common for companies to take out an advertisement after they’ve won an award to call attention to their achievement, or possibly to congratulate fellow winners.
Add “award-winning” to all company descriptions. After you win an award, from that day on you have the right to call yourselves an “award-winning” company.
An industry-recognized award serves as an independent endorsement of your company’s quality. Winning the SIT Furniture Design Awards is a great competitive advantage for your company and more importantly, it’s an evaluation that will bolster potential customers’ trust when coupled with your internal marketing material.